However you go back, we’ve got your back
The year was 2020. It was time to make a Walmart back-to-school campaign, and there were still a LOT of unanswered questions. We found a way to answer all the uncertainty with a reminder that whatever you need for however your family is going back to school, Walmart will have it, and can get it to you as quickly and safely as possible.
Against all odds, it turned into an extremely successful campaign.
And yeah, we did it all over Zoom.
